What goes around …

Dr Matt Carter was general secretary of the Labour party, the youngest ever person to hold the post. In that role, he was responsible for organising the delivery of Labour’s successful 2005 general election campaign. Dr Carter was also an important figure in arranging secret loans worth £14 million from leading supporters of the party.

 

During the 2005 campaign the Labour party spent £530,375 on Mark Penn, of Penn, Schoen and Berland Associates, Washington’s most powerful pollster and political strategist.

Mr Penn, a former adviser to Bill Clinton, stayed at the Waldorf Hotel, in London, and had meetings with Mr Blair almost every day during the campaign. He came up with the party’s “Forward not back” election slogan.

 

 

Dr Matt Carter is currently the managing director of the London office of Penn, Schoen and Berland Associates, the international research-based communications company.

He had previously published a study of a 19th century idealist philosopher: T. H. Green and the Development of Ethical Socialism.